Once Jeff Bezos quoted – “Your brand is what people say about you when you are not in the room”. We have listened to many stories of business becoming a brand and these stories are pretty common in the market, and once any business becomes a well-settled brand, it starts earning money on their names. … Read more
As the usage of social media is increasing rapidly, there is an opportunity for everyone. but there are some very common mistakes in social media marketing in India which usually go unnoticed and might harm your marketing efforts. We will talk about these social media marketing mistakes in detail. Once social media was just used … Read more
Smart marketers are now acknowledging that apart from Twitter & Facebook, there is another social media channel – Pinterest. It has a unique brand & content marketing potential. Evolved from being a place for DIY lovers & homeowners to be a powerful and influential social media platform. Startups, SMEs and big brands are marketing their … Read more
Tailwind is a full-suite marketing management tool and scheduler, created exclusively for Instagram & Pinterest. Tailwind application is apt for bloggers, Internet marketers, and people who are running an online store or physical business. Powered with some amazing features like post scheduling and hashtag finder, Tailwind empowers even someone with zero marketing knowledge to manage … Read more
ROI stands for Return on Investment which is used to know the efficiency of investment by measuring the performance. When we want to calculate the amount of return on a particular investment respective to the investment cost. In social media marketing, ROI is the sum of actions taken on social media that create value. If … Read more
Twitter has evolved from being a high-end microblogging platform to a powerful, strategic business tool to drive traffic, generate leads, and make profits. So, ready to commence with marketing your business/brand and its products & services on Twitter? Yeah, then you’ve landed on the right article, we’ve prepared a detailed-guide on Twitter marketing. Today, Twitter … Read more